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一、专业名词1,电子商务electronic commerce视频会议video conference不断增长ever-increasing供应商supplier内部运营internal operation组织organization交易transaction消费者consumer有效率的efficient有弹性的flexible2,电子邮件营销email marketing市场调研market research提高整体营销信息enhance overallmarketing message拓展网络exploit the web网络能力capabilities of theweb离线营销活动offline marketingactivities传统营销traditional marketing品牌的忠、诚度brand loyalty传统促销方法traditional promotionalmethods营销策略marketing strategy3,电子银行electronic bank家庭银行home bank支付账单pay bills私人网络private network金融机构financial institutions银行服务banking services在线申请apply online电子支付4,electronic payment电子支票electronic checks电子货币electronic money经常账户checking accounts数据加密data encryption客户认证client authentication智能卡smart cards计算机硬盘computer harddisks银行部门banking sector小额支付small valuepayment
5.网上贝勾物流程the flowof shopping/purchasing online迅速发展rapid growth/development虚拟商店virtual stores/shops产品规格specification电子银行cyber bank购物中心shopping center在线付款payment online确认」•单i confirmationof theorder总金额total amount批号date code6,最终产品finished goods相关信息related information产地the pointof origin运输与配送transport services国际供应链管壬里international supplychain management预售服务pre-retailing services军事策略military strategy战时物资生产wartime materialproduction集中于centering on战略物资补给strategic commoditiessupply7,file transfer文件传输digital cash电子现金地理位置geographical locationona globalscale在全球范围电子数据交换EDIcompetition竞争definition定义生产商manufactureradvertising广告互动interaction8,internet marketing网络营销electronic mediu电子媒介会员营销affiliate marketingmerge…with...与...融为——体再已送产品distribute productscommunityactivities社区:舌动营销目的marketing objectives贵宾会员计划loyalty programprovidecomprehensive information提供综合信息commercialization商业化虚拟银行9,virtual bankonlinebank在线银行有形银行physical bankbankingactivities银行业务credit unions信用合作社信用卡产品credit cardproductsopen achecking orsavings account开立支票或彳诸蓄贝长户纸质支票10,paper checksbankingsettlement system银行结算系统payment data支付数据secure communicationprotocols安全通信协议安全支付协议secure paymentprotocolsserver authentication月艮务器认证prepaid cards预付费卡electronic purses电子钱包digital cash数字现金可存取的产品access product11,shopping online在线购物business directories企业名单purchasing process采购流程认证中authentication centre网上冲浪商品名称交货日期surfing theinternet namesof commoditieslead time付款方式terms ofpaymentpayment authentication付款认证release the goods发货12,the efficientand cost-efficient flow有效而合算流动raw materials原材料•半成品in-process inventoryForthe purposeof conformingto inmotion andrest为满足消费者需要the managementofinventory inmotion andrest动态与静态的库存管理IT solutions信息技术解决方案added-value增值在军事科学方面最关键的要素in militaryscience the most crucialelement anetwork of运输网络
二、句子翻译英玲汉transportation1,2,14,17,18lin anotherword,electronic commerceis thebuying,selling andtrading ofgoods andservicesthrough privateand publicnetworks.换句话来说,电子商务是指通过私人或公众网络来买卖或交换货物和服务2first stageof ECexpansion is that within the/connectedor online“computer users.EC的首个发展阶段局限于〃在线〃计算机用户3the secondwave willcome whenmore peopleget accessto computersvia loweredcomputerprices orcheaper device第二个高峰将会在更多人可以通过更低廉的价格或设备访问计算机的时候来临4the thirdexpansion ispredicted to be fromthose withnon-computer accessto theglobalnetwork:through broadcastTVs,cable TVs.telephone networksand newappliances.据预测,电子商务发展的第三次浪潮将会出现在不用电脑就能上网的技术发展方面,例如通过无线电视,有线电视,电话网络及新型的设备上网5a widespreaduse of these cheaperaccess mediarepresents thephase ofbringingworkplace computersinto livingroom”低价的接入设备的广泛使用代表着进入了〃家庭办公〃的新时代lthe conveniencesafforded byelectronic commerceis limitless.电子商务提供的便利是无止境的2more than100countries arelinked intoexchanges ofdata newsand opinions.z超过100个国家已经接入互联网,交换资料、新闻和言论3in traditionalbusiness‘buyers andsuppliers searchfor eachother throughadvertising,tradeshows‘brokers,and dealers.在传统贸易中,买方和卖方会通过广告,贸易展会,代理商和中间商来寻找对方4electronic commercewill leadto adifference in the waywe liveour livesand accomplishourday-to-day work.电子商务将会改变人们日常生活和工作的方式5electronic commerceopens upnew avenuesfor themarketing oftraditional goods andservices directlyto consumers.电子商务为传统商品和服务的市场开拓提供了全新的渠道1,lnowadays,turning onthe computers‘entering variouskinds ofvirtual shopsonline.customers willfind thousandsof thousandsof businessdirectories,where theyareable tochoose thearticle theywant with their featuresspecifications,prices andso on.如今,打开电脑,进入各种虚拟网络商店,顾客就能找到成千上万的企业名录在那里,他们可以选择所需的商品,了解商品的性能,规格,价格等信息2after decidingwhat tobuy,a customercan fill inthepurchase orderP.Oimmediately,which iscomposed ofthe namesof commodities,the quantity,date code^manufacturing,package Jeadtime,price,terms ofpayment andshipping.顾客决定买什么之后,可即时填写订单,订单内容有商品名称,数量,批号,品牌,包装,交货日期,价格,付款方式和运输方式3then enterthe paymentsystem andfill inthe requiredpersonal information.confirmingnothing wrong,then submitit.然后进入付款系统,填写必要的个人信息,确认无误,然后提交4this processis somewhatcomplicated,which isdone usuallyby thecyber bankand theshop.此过程有点复杂,它是由网络银行和商店来完成的5all theabove isdone,the shopwill releasethe goodsaccording to the P.O.and inthe duetimethegoodsis sureto reachthe customerwithout failz以上程序全部完成后,商店就会根据订单发货,货物在所规定的时间内确定无误地送达顾客处.lthese activitiesgenerally involvethe electronicexchange ofinformation toacquire orprovideproducts orservice,to placeor receiveorders,to provideor obtaininformation,or tocompletefinancial transactions.这些活动通常涉及获取提供产品或服务,下单或接单,提供或获取信息或完成各种金融交易等各种电子信息交换2e-government isfundamentally aboutvisibility,accessibility and extensibility,and thesearethe coreingredients fortransparency ingovernment.从根本上说,电子政务具有可见性,易接近性和延伸性,这些都是透明政府的核心成分3however^-Government isjust atool,and transparencydepends asmuch onhow thattool isusedas itdoes uponits mereexistence.然而,电子政务也只不过是一种工具,透明度主要还是取决于人们如何利用该工具,就如同工具取决于其本身的存在一样4the pointisthatthe democraticinstitutions inquestion needto holdgovernment actorsaccountable,ande-Government canhelp thatto happenmore easily.关键的是,在讨论中的民主体制必须能够使政府官员负起责任,而电子政务更容易促成政府官员做到这一点5too littleattention ispaid tothe beneficialeffects interms oftransparency inparticular ofelectronifyingprocesses asopposed toinformation人们对电子化过程的有益影响关注甚微尤其是再透明度方面lany ministrythat deliversservices directlytothepublic benefitsthe most.凡事能将服务直接提供给公众的部门就能得到最大的利益2if thegovernment istransparent andopen intheir dealingswiththepublic,they willgetproper feedbackfrom citizens,which inturn increasesefficiencies withintheir ownministries.如果政府在与公众交往时能透明公开,就会得到公民们适当的信息反馈,这样反过来就会使他们提高部门工作效率3tobeeffective indelivering ane-service,it hasto meetthe needs ofthecitizen andnotsolely theneedsofa particulargovernment ministry.要想在提供电子信息服务方面卓有成效,就必须满足公民的需求,而不仅仅是满足某一特殊政府部门的需求4this changeis thetransfer ofsome ofthe traditionalpowers ofgovernment togroups andcitizensin society.这种变革就是要将传统的政府权力转移给社会群体和公民5there areeconomic andadministrative benefitsfor thegovernment ministryinvolved,in theshortterm,but inthe longterm itis thecitizen whowill havethemostbenefits.就眼前来说,政府有关部门会获得一些经济和行政利益,但从长远观点来看,最受惠的还是公民
三、1电子商务的优势与问题优势:the reachof Internetis vast,All themerchants andcustomers canget awider choice
2、EC willreduce theoverhead costsand savetime、3The goodsand servicesare availableall thetime劣势
1、the securityand privacyis aproblem inthe processof EC
2.some transactionsdemand anonymityofthecustomer
(2)什么是电子商务Electronic commercethe conductingof businesscommunication andtransactionsover networksand throughcomputer.as mostrestrictively definedelectronic commerceisthe buyingand sellinggoodsandservices,and thetransfer offunds,through digitalcommunications.however ecalso includesall inter-company andouter-company functionsthatenable commerceand useelectronic mail,edi andso on.electronic commercealsoincludes buyingand sellingover theweb electronicfunds transfer,smart cards,digitalcash,and allother waysof doing.
(3)B2B与B2C区别The mostobvious differencebetween B2B andB2C isthe customerrequirement.B2C focuseson individualcustomer transactions,whereas B2B focuseson otherbusinessesas theconsumer.One differencebetween B2B andB2C isthe type of order.another differenceis alsoadifferent requirementfor B2B transactions.lastly thetypeofconnection betweenB2B andB2C differs.()网上购物流程
41.product searchonline
2.fillinpurchase order
3.send purchaseorder
4.payment online
5.payment authentication
6.deliver orders()电子支付种类
51.electronic checks
2.payment cardsystems
3.electronic money。